Job Description
Project Details: Analyzing the data of the last 3 - 5 years on the advertising effectiveness for an MNC FMCG major to come up with a workshop that would help clients raise the bar of advertising in the future.
Job Description: Work closely with the Account Manager on the project to ensure the timely delivery
Collate the data of advertising effectiveness studies for the categories of interest in the last 3 years
Correlate advertising pre-testing results with in-market effectiveness
Comparing the effectiveness of the advertising to come up with learnings that would help clients develop effective advertising in the future
Help the Account Manager/ CS executives on other related research projects
Skills and expertise required:
Sound research, marketing, and advertising fundamentals
Strong Excel skills (advanced Excel) and should be able to develop good-quality Power-Point reports
Willingness to learn
A strong work ethic is a must
Duration of the Internship: Tentative 3 months (if required, can be extended as per requirement)
Looking for someone who can start the internship from June 2024.Benefits:
Paid Internship with a stipend of 15k/month.
Opportunity to get converted to full-time employee, based on the internship performance.